JETBLUE — FLYBABIES

Moms with babies are beloved everywhere but in the sky. It’s hard to fly with crying babies on board, and passengers take it out on the new moms. In honor of Mother's Day, we wanted to make crying, flying babies something worth cheering for.

AWARDS
CANNES BRONZE/SHORTLIST (7) — LIA SILVER/BRONZE — AICP CAUSE — EFFIES SILVER— ONE SHOW SILVER/BRONZE/MERIT (2)

CASE STUDY